Ike Onyema, a 2019 Big Brother Naija housemate has revealed why they don’t flash photos of his girlfriend and winner of BBNaija 2019, Mercy Eke on social media.
In a recent interview she granted, Ike said that they both decided to go private with each other so as to build and solidify each other’s fan base.
According to him, taking that action has helped a lot because it was weakening their brands when they were promoting each other on their page.
“We are still doing our thing, we have not officially done the engagement or moved in together yet, but she comes to my place every other day and I go to her place as well.
“We still go to e ach other’s house and try not to overdo it, maybe stay the night or two, but not too much, just because of tradition.
“When it comes to business, things have gotten a lot better, before it was more like all of us as ex-housemates were in a competition with each other, but now, everyone is finding their place and we are all comfortable helping each other out.
“I will say the Mercy & Ike show was like a blessing because, before the show, we were both focused on our fan base and trying to keep our fan base strong, it was really an idea that promoting one another will weaken our brand.
“Like if I was to promote Mercy, it will weaken my brand or if she was to promote my brand it will weaken her brand, that is the kind of idea people were giving us.
“So, I am now going private, posting just myself and not showing anything about Mercy really calmed things down,” he said.